About Us

Headquartered in Auckland, ICON Robotics began in 1972 as a custom machining and engineering workshop. Over the years, we strategically transitioned into the burgeoning fields of robotic automation and optimized custom palletizing. Our initial robotics for Fonterra in the late 1990s set a new global standard for innovation in the sector.

We expanded internationally into the US in 2001, and in 2005, we launched our subsidiary Australian branch in Thomastown, Victoria.

We are a proudly Kiwi company that has taken on the mission of bringing safer, faster innovation to palletizing systems around the globe.

ICON Robotics was founded with the idea that our clients’ success determines our own. When our projects consistently yield better results, our reputation grows stronger.

Since our inception, we have developed this reputation in all markets around the world. In 2001, West Farm Foods selected our proven milk powder robotic palletizing solution for the US facility in Idaho, solidifying our place in the American market. We established our North American business under the name Icon Robotics in Madison, Wisconsin – and have since designed and installed over 750 palletizing solutions that span nearly every US state.

We’ve also extended our reach to Northern Ireland, maintaining a dedicated office catering to palletizing needs across Northern Europe.

John Thornton opened an Engineering workshop in West Auckland in 1972 to service the growing local market and produce special purpose machinery.

Today, JMP Engineering and Icon Robotics design and manufacture complex, fully automated palletizing and package handling solutions for some of the worlds' largest multi-national food and beverage producers.

We don't focus on growth as a driver for the business - instead, we have learnt that growth comes from doing the fundamentals right. We are first and foremost Engineers, so understanding the customers need, designing a robust solution that solves their problem, manufacturing to the highest standards and delivering what we promise are in our DNA.